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In my email signature, I include a link to a helpful podcast or linkedIn live session where I've appeared. Placing a linked video thumbnail in your email signature is also useful to drive traffic to your top of the funnel video content. A video thumbnail can be made to look like a video player, which helps invite a click. You can get the look by taking a screenshot of your video player.

Folks who are using CRM’s can also create campaigns with trackable custom links for their podcast or videos.

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Good stuff. Starting with a clean slate is both terrifying and exhilerating. Patience, bravery, and effort are required. Congrats.

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